Row of dumbbells.

Industries We Serve

Fitness

Fitness equipment financing customized to fit your needs

Flex Your Potential with Flexible Spending

With over 30 years of industry experience, Western Equipment Finance is more than just a lender, we’re your partner in achieving success.

Our fitness financing experts are here to create solutions tailored to your needs. Whether you're upgrading your facility with the latest cardio equipment like treadmills and ellipticals, or investing in strength training machines to better serve your clients, we offer financing options designed to keep you competitive year-round.

Dedicated to exceptional service, we’re committed to helping you move forward—every season.

  • Fast and easy to work with

    Fitness moves fast and so do we. Our approval process is quick, flexible, and built to get your equipment financed and your doors open without delays.
  • Deep industry expertise

    Whether you're running a local gym or multi-location fitness center, we understand your equipment needs, membership cycles, and day-to-day operations.
  • Your business matters

    In the fitness world, timing is everything. We stay connected to help you keep up with member demand, equipment upgrades, and adapt as your business grows.

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Fitness Equipment

Explore financing for a variety of new and used equipment to fit your needs:

  • Cardio Equipment
  • Strength Equipment
  • Balls, Mats, Kettle Bells, Bars, Dumbbells

Don't see your equipment listed here? We finance many types of equipment, so please contact us to see if we can help. 

Western Equipment Finance is committed to the fitness industry. We are proud members of the Planet Fitness Independent Franchisee Council (PFIFC), and regularly attend the Planet Fitness Preferred Vendor Showcase.

What Sets Us Apart

Here's why businesses trust us for their equipment financing and stick with us for future purchases.

We’re backed by a community bank that understands service-driven businesses like yours—providing the strength and stability to support your long-term growth.

Fitness businesses nationwide trust us because we deliver proven, dependable financing built specifically for high-performance environments.

From small training studios to health clubs, we support fitness operations across the country, helping you stay strong, equipped, and ready.

Contact Us

Let's find the best financing solution for your business.